Pricing

Marketing, in one workflow.

Research, planning, brand voice, and creative in one place.

Free

Get inside the workflow without committing first.

Free
100 credits / month

What you get

  • 1 brand workspace
  • 3 competitor reports / month
  • AI Assistantstandard models
  • Idea Validator
  • Campaign Builderbasics
  • Creative Studiowatermarked previews, basic models
  • Scout1 preview per day
  • Creative history25 assets for 30 days

Support

  • Community access

No credit card required

Starter

Everything you need to run your first marketing workflows.

$15/mo

$180/yr

500 credits / month

Everything in Free, plus

  • AI Assistantall models included
  • Copywritingincluded
  • Brand Voicefull editing
  • Creative Studiostandard models, no watermark
  • Automation workflows5 active workflows
  • Campaign Builderfull access
  • Scoutunlimited
  • Buyer personascredit-based, up to 3 at once
  • Trends AI analysisown industry
  • Creative historyunlimited assets, kept 1 year

Support

  • Email support
  • 72h response target

Cancel anytime

Most Popular

Growth

The full automated workflow for serious marketers.

$39/mo

$468/yr

2,000 credits / month

Everything in Starter, plus

  • Copywritingincluded
  • 3 brand workspaces
  • Competitor IntelligenceSpy + Scout
  • Creative Studiopremium models
  • Automation workflows25 active workflows
  • Buyer personascredit-based, up to 5 at once
  • Trendscross-industry analysis
  • Creative historyunlimited assets, kept 2 years

Support

  • Email support
  • 48h response target

Cancel anytime

Scale

For brands running constant cycles across research and production.

$79/mo

$948/yr

5,000 credits / month

Everything in Growth, plus

  • 10 brand workspaces
  • Competitor IntelligenceSpy + Scout + Deep Research
  • Creative Studiofull public catalog
  • Automation workflowsunlimited active workflows
  • Extended creative storage
  • Team collaborationcoming soon
  • API access

Support

  • Priority support
  • 4h response target

For teams and agencies

Enterprise

Custom credit volumes, SSO/SAML, SLA guarantees, dedicated account manager, white-label options, and tailored onboarding for agencies with multiple clients.

No subscription needed

Buy credits, use when you need

No monthly commitment. Buy more to save more — and pack credits never expire.

Basic access only. Advanced features stay on subscription plans.

500 credits

$0.03 per credit · never expires

$15

Save 18%

2,000 credits

$0.025 per credit · never expires

$49

Cheapest per credit

Save 40%

10,000 credits

$0.018 per credit · never expires

$179

One-time purchase · basic access only · no auto-renewal · credits never expire

What credits cost

You always see the credit cost before an action runs. Subscriptions include monthly credits, and packs are there when you need extra room.

Imagebudget 1 · standard 4 · premium 6–8 · pro 14
1–14 cr
Videoper 5 seconds · varies by model + quality
14–230 cr
Voiceoverper 500 characters (~30 seconds)
1 cr
Buyer personaper persona
2 cr
Idea validation5 expert judges + synthesis · 1 free every day on Free
4 cr
Competitor deep-diveper-tab deeper analysis · base report tabs are free
3 cr
Campaign briefbrief + content calendar
2 cr
Copywritingincluded on paid plans · 2 cr on Free
Free

Only creative generation (images, video, voiceover), buyer personas, and campaign briefs spend credits. AI chat, copywriting, competitor intelligence, research, and automation runs are included with your plan — usage-limited on Free, not credit-based. Video ranges 14–230 credits per 5 seconds depending on the model and quality you choose.

Full comparison

FeatureFreeStarterGrowthScale
Monthly credits1005002,0005,000
AI AssistantBasicStandardExtendedMaximum
AI model accessStandard modelsAll modelsAll modelsAll models + priority
Copywriting2 credits eachIncludedIncludedIncluded
Brand VoiceBasicFullFull + exportFull + team
Creative StudioBasic modelsStandard modelsPremium modelsFull catalog
Competitor IntelBasicStandardExtendedMaximum
Automation5 active25 activeUnlimited active
Creative history25 / 30 daysUnlimited / 1 yearUnlimited / 2 yearsUnlimited / forever
Watermark removal
Commercial-use licensePersonal useCommercialCommercialCommercial
Export & downloadStandard filesAll formatsAll formatsAll + bulk
API access
Brand workspaces11310
Connected channels351550
Team collaborationComing soon
Support responseCommunityEmail · 72hEmail · 48hPriority · 4h

Free includes 30 AI Assistant messages a day; paid plans chat without a daily cap (a fair-use hourly limit applies, and premium models like Claude Opus and GPT-5 draw more of it) — higher tiers add broader model access and priority. Competitor Intel scales by plan: 2 / 20 / 60 / 250 reports per day on Free / Starter / Growth / Scale. Automation shows active-workflow counts; runs are metered per plan — 500 / 2,500 / 10,000 a day on Starter / Growth / Scale.

The stack you’re already paying for.One product. One invoice.

Use this as a buying checklist, not a promise that one plan replaces every specialist tool. Pricing, limits, and team needs vary by vendor.

What it replacesTypical toolCommon billing shapeIn MITPO
CopywritingCopy.ai, Jasper, or similarSeat or usage based
Social schedulingBuffer, Later, or similarChannels and seats
Automation workflowsZapier, Make, or n8nTasks, operations, or runs
Creative generationRunway, Pika, or similarCredits or seconds
Competitor researchAhrefs, Semrush, or similarPlan and report limits
What to compare before buyingAccess + limits
Growth plan$49/moOne connected workflow

Comparison is directional. Check each vendor's live pricing, usage limits, and seat rules before replacing a tool your team already depends on.

Copy.ai, Buffer, Zapier, Runway, and Ahrefs are trademarks of their respective owners. MITPO is not affiliated with or endorsed by these companies. Pricing and feature comparisons reflect publicly listed plans as of the date above and may change.

Questions

Start for free. Upgrade when ready.

No card required to start. Begin on Free, then move up when you need more credits, deeper research, or full creative and workflow access.

Free by default · no card required · cancel anytime