Feature

AI creative workflow software

Most creative tools start with a blank prompt. MITPO starts with the brand voice, audience, and campaign brief already attached - every output stays on-strategy.

AI creative workflow software
Key definition

In brief

MITPO Creative Workflows generates copy, image, and ad-variant assets that already know the team's brand voice, positioning, and active campaign brief.

Last reviewed

How it works

Three connected stages

  1. 01

    Brief once

    Campaign brief from MITPO Campaigns OR pasted from your team. Brand voice rules + positioning load automatically.

  2. 02

    Generate at scale

    Copy, image, ad-variant, email, social - each output cites which brief drove it. Brand-voice QA runs automatically.

  3. 03

    Approve + ship

    Pending-review gate by default. Approve once trust is built; auto-publish to socials with audit trail.

Inside Creative

Outputs that stay on-brand

Output

Ad variants

Headlines + body + image briefs by channel.

Output

Landing copy

Hero, sections, FAQ, and CTA from the campaign brief.

Output

Imagery

Brand-aware hero and social images generated to match your brand voice.

Output

Email

Sequence drafts with subject lines + body.

Output

Social

Caption + hook drafts per platform.

Output

Brand QA

Auto-check against your brand voice rules.

Who it is for

Draft first, pay for finals later

See a rough version before you spend credits on a final one.

Good fit

It helps when

  • You want a rough storyboard to approve before you pay for a final image or video.
  • You need to add text, shapes or layers on top of an image you already have.
  • You want an image, a video clip and a voiceover kept together on one board.
  • You want your brand colours and tone added to your prompts.
Not the right tool

It will not help when

  • You expect your brand added to every image. Brand Context starts off, and you switch it on.
  • You want to skip review. AI drafts, and people decide.
  • You want images posted to LinkedIn or X from MITPO. Posts sent there are text only for now.
Inside Creative Studio

Six parts that work together

Image, video and speech

Describe what you want and generate an image, a video clip from a still, or a voiceover from a script. A credit estimate shows first.

Layers on any image

Add text, shapes and layers on top of any image, and remove a background. The layers stay editable, so you can change the words later.

One board for the whole set

Chain image, video and voice steps on one board. An image you generate can feed a video clip on the same board, so the set stays together.

Approve the plan first

Type a brief and get an editable frame plan. You approve it before credits are spent. Export the storyboard as a PDF, or the frames as a zip.

Brand Context switch

Turn it on to add your brand colours, tone and writing style to image and video prompts. It is a per-generation choice and starts off.

Everything is saved

Each generation is saved to your private storage. Browse the history, download an asset again, or drop it into a campaign, so you never regenerate it.

A good first run

Sketch, check the price, then finish

Start in Sketch with one written line, such as a product launch that shows the problem, your fix and a call to action. MITPO breaks the line into frames you can edit, and nothing is charged until you approve. Two or more lines become exact frames, one for each line.

Switch Brand Context on for the final pass, then read the credit estimate before you press Generate. Open the result in the Editor to add your own text and layers, so the words stay yours. Some Editor tools, such as relight and repaint, need a paid plan on MITPO today.

In a campaign schedule, the Add visuals link takes you to the posts that still need an image. Facebook takes one image per post from MITPO. LinkedIn and X posts sent from MITPO are text only for now, so download the image first and post it yourself, on that platform.

What you get

Ten on-brand assets, not ten ChatGPT tabs

Sample - creative pack for a Q3 product-led campaign

LinkedIn ads
6 carousel decks, 3 single-image ads, all variants tied to the same angle + audience.
Reddit posts
4 long-form threads tuned to r/saas + r/devops voice. Title + body + reply suggestions.
Email
5-step sequence - subject + body. Opt-in + activation flows.
Imagery
12 brand-aware hero + social images matched to the same campaign angle.
Landing copy
Hero + 4 sections + FAQ + CTA. Editable, JSON-LD ready.
Brand QA
Every asset auto-checked against voice rules. Three flagged, two approved as exceptions.

Same context drives every asset. No prompt drift between channels.

FAQ

Frequently asked questions

Read documentation
  • Yes. MITPO loads your brand voice rules and applies them to every generated output, with an automatic QA pass.

  • A curated mix of best-in-class image models, picked per task - fast drafts, photorealistic hero shots, and text-in-image creative. Full list lives in the docs.

  • No. Brand Context starts off. When you switch it on for a generation, MITPO adds your brand colours, tone and writing style to the prompt. Leave it off to follow your prompt only.

  • Yes. In Sketch, a written brief becomes an editable frame plan that you approve before any credits are spent. You can export the storyboard as a PDF or the frames as a zip.

  • Every generation is saved to your private storage. Open the Creative Studio history to browse, download again, or drop an asset into a campaign. Storage is private to your account.

  • Partly. Facebook posts from MITPO can carry one image. LinkedIn and X posts sent from MITPO are text only for now, so download the image and post it there. Instagram publishing is not live yet.

Make assets

Generate a campaign's creative in one flow

Open the demo and watch a campaign brief turn into ad variants, landing copy, and imagery.